The fashion industry is the second most polluting industry in the world, and more and more companies and designers are betting on more responsible production. There is no doubt that the fashion industry has undergone a turn towards fast fashion in recent years and has not stopped growing. All this has led to the creation of sustainable brands that ensure the care of the environment and the reduction of the environmental impact they have.
In this article we are going to tell you about the main sustainable brands that exist, their characteristics and how they help reduce environmental impact.
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A few decades ago, it was almost impossible to buy clothes and wear them for the first time every day. The price and the lack of large chains, being very accessible and attractive to the public, led us to make a more thoughtful decision when buying. There has been a 180 degree change over time. While the big textile chains are taking small steps to help with sustainability and make capsule collections, there is still a lot of work to be done.
Remember, the fashion industry is the second most polluting industry after oil, and our planet cannot allow big brands to manufacture garments by the piece without considering the long-term impact on us. For this reason, some designers, shops and stylists have decided to get down to work, with sustainability and care for the environment as a standard.
Although most sustainable brands are not yet well known, their customers are slowly growing and are beginning to realize the importance of our clothing being made in the best conditions for workers and the planet. So much so that some firms have opted to create their own sustainable collections.
In addition to buying sustainable clothing in some of the sites that we recommend below, you can save the environment by going to vintage shops, creative workshops or swapping or renting clothes in some applications that are already successful. There is no doubt that protecting the planet today and keeping up to date are not incompatible things.
In our country, there are more and more brands with ethical and sustainable values that produce garments that are not only easy to use, but also new. We show you some ideas with which you can update your wardrobe while giving the planet a break.
The best sustainable brands
The most important thing for this company is to think about the present to leave a good legacy for future generations. Lifegist buys Global Organic Textile Standard (GOTS) certified fabrics in Europe, and Madrid is where all the clothing is produced to avoid the carbon footprint of shipping.
Ecoalf has established itself as one of the most recognizable names in sustainable fashion in our country, even beyond our borders. Its creator, Javier Goyeneche, wanted to demonstrate with his clothing that it was possible to continue having great quality and good taste without abusing natural resources.
This brand is 100% committed to the environment. So much so that all their shoes are designed in Barcelona and are the work of artisans who work in a factory near Alicante, which allows them to constantly check working conditions and production quality.
For this last time, they launched a shoe made from nopal or corn husks, which are sustainable and vegan materials. There is no doubt that a fresh and innovative idea will be a success.
The Catalan swimwear firm is poised for success as summer approaches and a trip to the coast arrives. The designer of these pieces is Peque de Fortuny, which with a lot of passion has managed to create a sustainable bathroom collection, produced exclusively in its studio in Barcelona.
The Playa & Co.
This solidarity fashion project created by Cristina Piña puts the focus on nature. With clothes made with recycled organic materials related to the ocean, a process that generates returns and then donates a part of the profits to a social project, Playa has turned a striped t-shirt into its star clothing, year after year it is inspired by different icons
The company left behind fast fashion, showing that clothes can be sustainable and beautiful, while maintaining affordable prices and keeping up with trends from the big brands. In addition, María Malo tries, with each of her campaigns, for her clients to develop a mentality that is more aware of everything that surrounds them.
The company has reached a strong position in the fashion industry. Its designers from Alicante have decided to go one step further in a sustainable world and are exploring new ways of designing and using new raw materials to make their collections, albeit with full respect for the environment.
If you are one of those who appreciates the uniqueness of each garment in your wardrobe, this will undoubtedly become your favorite brand. The project consists solely of limited edition t-shirts drawn by 12 artists from around the world.
All My Skirts pieces they are limited editions inspired by different parts of our planet to respect its natural resources and the human rights of its creators.
The Catalan firm is committed to the timelessness of its pieces, creating quality garments that will never go out of style. With sustainable materials such as organic wool and cotton, recycled fabrics and local production, CUS clothing has become an indispensable "must have" in your wardrobe.
The Ecoology brand uses natural, ecological and recycled fabrics with great attention to detail in their designs, ensuring that they will last in your wardrobe for many years to come.
As you can see, it is important to wear clothing that reduces environmental impact, since it is one of the industries that most pollutes the planet and is consumed the most on a daily basis. I hope that with this information you can learn more about the main sustainable brands that exist and what their lines of work are.